Identity and brand development for a Rock n' Roll Band called the Thiefs. Yes, it's intentionally spelled with an "F".
The 3 rows and 3 columns of letters, and the 3 lines in the letter "E" represent the 3 members of the band.
Each individual letter in the logotype is missing a portion of it, representing them being "stolen" as a play on the name of the band (except for the letter F, because it's the part of the name that is intentionally misspelled.)
The 3 rows and 3 columns of letters, and the 3 lines in the letter "E" represent the 3 members of the band.
Each individual letter in the logotype is missing a portion of it, representing them being "stolen" as a play on the name of the band (except for the letter F, because it's the part of the name that is intentionally misspelled.)
The Thiefs Logotype Sketch
![](https://pro2-bar-s3-cdn-cf1.myportfolio.com/0ec0630480a95e0c00dcf7e8d292c073/2ed47b0d8f6ffa1fb739b9b6_rw_1920.jpg?h=ee36705aff301d0313b0baebaeb87a7f)
The Thiefs Logotype Illustration
![](https://pro2-bar-s3-cdn-cf1.myportfolio.com/0ec0630480a95e0c00dcf7e8d292c073/286b120e-3a00-4f39-8106-10c94cc82cee_rw_1920.png?h=63eec7b2604bfc607c1485b3feea8700)
The Thiefs Logotype Design
![](https://pro2-bar-s3-cdn-cf1.myportfolio.com/0ec0630480a95e0c00dcf7e8d292c073/26641095a1cad96454634407_rw_1920.png?h=060774f61b7a824dc7ed5f0d2823b551)
The Thiefs Logotype Construction Video
The Thiefs Alternate Logotype Illustration
![](https://pro2-bar-s3-cdn-cf3.myportfolio.com/0ec0630480a95e0c00dcf7e8d292c073/49d6b98a0a71b95f19cc4a43_rw_1920.png?h=2b850720b8db0a799d002b42e5883aa5)
The Thiefs Alternate Vertical Logotype Design
![](https://pro2-bar-s3-cdn-cf4.myportfolio.com/0ec0630480a95e0c00dcf7e8d292c073/5913a1acde8960901346cfce_rw_1920.png?h=3cb34df06af0e16ad3c7eeeb20b6d61b)
The Thiefs Business Card Design (Front)
![](https://pro2-bar-s3-cdn-cf2.myportfolio.com/0ec0630480a95e0c00dcf7e8d292c073/3cd32c9b9b7a46f8bdf108cf_rw_1920.png?h=2a2de6f2596ba5e50873a13f1ecc295e)
The Thiefs Business Card Design (Back)
![](https://pro2-bar-s3-cdn-cf.myportfolio.com/0ec0630480a95e0c00dcf7e8d292c073/1f43368e-c70d-490d-b997-aebfb35d07a6_rw_1920.png?h=cc06d04db0dfeb4a552690d86b36ec28)
The Thiefs Facebook Page Design
![](https://pro2-bar-s3-cdn-cf6.myportfolio.com/0ec0630480a95e0c00dcf7e8d292c073/acce4f78d423c884d31a995d_rw_1920.png?h=f17c9ce1891383a2b45bfaaf19376848)
The Thiefs Custom Wording Logotype Applications
![](https://pro2-bar-s3-cdn-cf6.myportfolio.com/0ec0630480a95e0c00dcf7e8d292c073/032b8e77-2721-46d3-8ddf-73dee1709f33_rw_1920.png?h=c1bfc51f37b9edd0ce968309f36a230b)
![](https://pro2-bar-s3-cdn-cf6.myportfolio.com/0ec0630480a95e0c00dcf7e8d292c073/7ba52bb4-6f90-4670-b589-01f75f240f44_rw_1920.jpg?h=375f6ec6ada17ff430f79474fd3da007)
The Thiefs Logotype T-Shirt Application
![](https://pro2-bar-s3-cdn-cf5.myportfolio.com/0ec0630480a95e0c00dcf7e8d292c073/6156ae7ff260d7bd42e9069d_rw_1920.jpg?h=b4e40f4a63abe467f78bbc6172eda09e)